In July of 1955, Disney opened its first theme park in Anaheim, California. In 1971, Walt Disney World opened in Orlando, Florida, promising to be even bigger and better than its predecessor. In 1983, Disney Hong Kong became a huge success, even though the weather wasn’t as nice in this new, foreign market. Following the smashing success of their first overseas venture, the fourth Disney theme park to open was Paris, France Disneyland and Magic Studios in 1992 and 2002, respectively. As of 2005, Tokyo Disney was the most recent addition. While Disney may not be the first thing that travelers think of when they imagine the location Paris, spending a day in the theme park with your family is a magical experience.
Despite its current success of $37.7 million in profit, 86% occupancy and 12 million visitors each year, Euro Disney in Paris got off to a rough start. Initially, the Disney crew believed that Europeans were ready to immerse themselves into a “totally American experience.” After all, the Disney movies sold better in Europe than they did in the U.S., and Hong Kong Disney was outperforming Disneyland in Anaheim. However, they had to make some changes to accommodate a multicultural audience. Now they sell espresso at refreshment stands, wine and beer with lunch and hand out park maps in six different languages. Currently the Disney strategy is to expand beyond the French market to attract other European visitors (40% of all tourists come from France) and to encourage people to stay at the parks and resorts longer, since the average stay is only about 2 days, compared to 4 to 5 in other parks.
Disneyland Resort Paris consists of two parks: Disneyland Paris and Walt Disney Studios Paris. There is also a shopping district called Disney Village. Disneyland Paris is comparable to Orlando’s Magic Kingdom with different “lands,” whereas Walt Disney Studios is more like Orlando’s Hollywood Studios with a movie-making theme. The whole Euro Disney experience is magical, from the sophisticated audio-animatronic robots and the beautifully landscaped grounds to the detailed settings and themed restaurants that borrow from Disney character films. Children are spellbound by the magic of Disney, but there is much for adults to enjoy as well. Sometimes children are too young to really enjoy the experience, so generally, parents should wait until their kids are between seven and twelve. It’s true that some kids as young as two have a perfectly fine time with no tantrums, whining or complaining, although they won’t remember the trip when they’re older.
Disneyland has now overtaken the Eiffel Tower Paris hotel region as the most popular attraction in the country. The 12 million annual tourists pouring into the parks can sometimes make the lines, the dinner reservations and the crowded walkways almost unbearable. The best times to visit are on weekdays outside of public holidays and traditional school vacations. The least-crowded months are from September to October and May to June. Since the French weather can be iffy, June will probably offer the most pleasant climate. There are also special offers during this time, like 3 days for the price of 2 days, including hotel stays. To avoid waiting in lines, hotel guests may enter the Paris parks an hour early and stay an hour late on select days. Also, any visitor can use their admission ticket to pick up “fast passes” for the most popular rides, which allows them to return during a set hour to bypass the long wait times.
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